Experiments

    Will a real walkthrough host pay $12 Pro after seeing finish detail?

    Draft

    Context

    Company constraint as of 2026-08-23: 4kChat is the only product allowed to chase a customer this month. The site already names property walkthroughs as the Pro job ($12/mo, local recording, guest link, no account). This experiment is the VSV loop on that bet, not a second funnel. Product: https://4kchat.com/use-cases/real-estate-construction

    Hypothesis

    A Santa Barbara listing agent, buyer's agent, or owner's-rep will pay for 4kChat Pro after one live walk where finish detail (trim, tile, cracks) stays readable, because meeting-grade video hid the decision and a recorded walk is the deliverable.

    Kill criteria

    After two honest walks with people Joe can actually text this week: politeness, no return visit, and no Pro checkout. Or the room fails before the walk (no-camera hard-block, drop, unreadable finish). Then kill this probe and write why.

    Validation criteria

    One non-Joe host completes a real walk with a remote guest, returns a second day, and pays $12 Pro (or Cinema) without being gifted a coupon. That is first revenue, not ten free users.

    Created: 2026-08-23

    Updated: 2026-08-23